When you’re shopping online, do you ever look at the reviews before making a purchase? That’s because you’re looking to see how credible the product is.  Recommendations and reviews from real people rather than paid ads make you more likely to trust the source. In fact, one survey found that 84 percent of consumers trust online reviews as much as a personal recommendation. This helps shoppers discover quality brands and make confident purchases.  By offering rewards to customers who give product reviews, you’re incentivizing them to stay loyal to you, and you’re acquiring new customers through honest and real messages from real

Would you want to eat at a restaurant that was empty on a Saturday night?  Would you go see a movie that had zero reviews?  How would you feel if your dentist or surgeon told you they had no other patients?  Human beings are social by nature. We look to others to see if we are making the right decisions. Although there are times when we fiercely value our individuality, that doesn’t apply when it comes to parting with our hard-earned money.  Nobody wants to feel like they’re going first when making a major buying decision. Shoppers feel safe in a ‘virtual crowd’, surrounded