How to Succeed on Shopify – Advice from 13 Shopify Experts
May 31, 2020
We know it’s not easy to try and stay informed and up to date on all that’s going on in the world of Shopify. Thankfully, you don’t have to do it on your own. There are many incredible leaders in the Shopify realm that are ready and willing to share their advice and insight with you.
These Shopify experts regularly generate great content.
When you take the time to learn from a Shopify influencer (like the 13 experts we’ve highlighted below), you’ll discover:
How to build and grow your brand
Proven marketing techniques
How to boost sales
What it takes to find and create products that sell
How to connect with customers
Ideas for generating traffic to your store
How to optimize your conversion rate
Mobile eCommerce and dropshipping strategies
How to increase lifetime customer value
Shopify Advice from 13 Experts Ready to Help
To get you started, we spoke with our top 13 favorite Shopify experts to get their advice for success. If you like what they have to say, you can then check out their eLearning courses, websites, and social media to learn more.
1. Mohammed Kamil Sattar (i.e. The Ecom King)
Kamil Sattar is an official Forbes council and the founder & partner in more than 3 companies in various industries. His companies have combined annual sales of more than $3,000,000 a year. He has been teaching business owners for two years, sharing his knowledge and helping them grow to 6-7 figures in revenue.
Shopify Advice from Mohammed
“Never give up! focus on the solutions and not the problems, invest into your learning while others don’t, make sacrifices others wouldn’t dare to sacrifice, remember you can either win or quit, no such thing as losing”
Yomi Denzel started building eCommerce stores as a student in 2017.
He is now a leader in the French-speaking YouTube community with over 280,000 subscribers. His online course E-Commerce Pro Elite V3 is recognized as the best French-speaking eCommerce course available.
Shopify Advice from Yomi
“Never forget the big picture: the ‘why’ that made you start a business. If you start a business just to make money, you have lost already. You start a business for freedom, for your family, for your future children. You start a business to change your life. You start a business to be able to do what you truly want. If you’re just running after the money, burnout is almost inevitable,” says Yomi. He also offers three additional pieces of advice:
Have a daily or weekly goal to achieve.
During stressful periods, think like Pareto and apply the 20/80 rule.
Ebenezer Frimpong is a Shopify expert and YouTuber who’s been in the business since 2015. In 2019, he generated over $1.4 million in sales through Google. And in the last 45 days, his Google Ads and Facebook Ads have helped him and his partner generate over $600k in revenue.
Shopify Advice from Ebenezer
“To succeed with eCommerce/dropshipping you need to cut out the noise and learn to be okay with failing. Listening to a million ‘gurus’ and testing out all of their strategies isn’t going to help you—it will actually set you back much farther. Pick one person you trust and learn from them through their content.”
Nathanaël Debaque has invested his time and expertise into eCommerce and becoming a Shopify expert. Now, he spends his time training and coaching others on creating their own eCommerce businesses through his online course.
Shopify Advice from Nathanaël
“My most valuable advice is to be persistent in your project, the successful person is the one who continues despite the failures,” says Nathanaël. In particular, he believes there are three steps you must respect:
Harry Coleman is an eCommerce expert who has generated over $8 million in revenue through his various businesses. Known as The Beast of Ecom, Harry travels the world while teaching ordinary people to do what he does. He currently has over 50,000 YouTube subscribers and a highly successful online course.
Shopify Advice from Harry
“Stay in your lane. Don’t worry about what everyone is doing, or how much they are making. This is a numbers game, and people love to flaunt screenshots that will either inspire you or discourage you. If they inspire you, then great, however if they make you doubt yourself or your ability, just block it and focus on crushing your goals. Remember it’s a marathon, not a race.”
“When I was very young, a famous German soccer player was a big idol of mine. His tagline was ‘Immer weiter!’ which means ‘Keep going,’ I took that to heart and always kept grinding. The key to all success is consistency.”
Elle McCann, owner and designer of Curious Themes web development studio, creates online classes that cover how to launch and grow Shopify stores quickly. She has been listed as a Shopify expert for over six years, and in that time, has created over 150 Shopify stores.
Shopify Advice from Elle
“Don’t be scared to fail. In my personal experience, I’ve found that is when you learn the most. Constantly put yourself out there and take calculated risks. No matter what happens, you can always learn a lesson and better improve your skills for next time. You are never truly failing, just learning.”
Thaddy has been in the eCommerce field for just over five years now. He has started and sold numerous online brands, as well as dipping his feet into a few other industries like SaaS, Robotics, and Tech. Currently, his agency manages dozens of clients with their own e-commerce stores.
Shopify Advice from Thaddy
“Content and marketing are really the big core aspects to understand if you want to see success in the space. Understanding and utilizing good content that resonates with your demographic is key, and knowing how to reach them effectively. Focus on those two and you will make sales.”
Nico Seoane began dropshipping back in 2017. Now, he’s built several stores and spends his time teaching thousands of others how to be successful at eCommerce. Since 2019, he’s focused on creating long-term brands, offering excellent quality and unique products, and providing fast shipping times.
Shopify Advice from Nico
Many people who first begin their Shopify journey start by opening and closing stores every week. It becomes a cycle that you must break if you want to be successful. His advice is to “focus, from day one, on building a long-term brand, where customers are really happy with their product and overall experience.”
Frank Houbre is the CEO of BusinessDynamite, which is dedicated to teaching e-commerce and dropshipping through Shopify. He teaches dropshipping using eco-responsible suppliers who respect their employees and operate on a short circuit. In 2016, he won a gold medal at the world renowned Lépine Competition.
Shopify Advice from Frank
“We are too inclined to look for miracle solutions. The customer must be respected and satisfied. You don’t have to think about reinventing the wheel or find a product that has an incredible number of features. Basically, you need a buy button, a sales pitch, and a product that simply solves a problem to get your business off the ground. That’s all you need.”
Dylan is a 26-year-old advertiser who decided to pursue full-time entrepreneurship. He now owns multiple successful ecommerce businesses, a full-suite advertising agency, and helps others achieve their goals through his program Full-Time Ecom.
Shopify Advice from Dylan
“From 2015-2018, I launched 23+ ecommerce brands (that failed) and lost $30,000+ on inventory and ads. My missing piece was winning marketing. Read the book Ogilvy on Advertising before Facebook ads!”
Arthur Travers started in the dropshipping business two and a half years ago. Since that time, he’s been a successful eCommerce owner, mostly due to paid traffic via Facebook ads and Google Ads. He’s also an expert in affiliate marketing through SEO. Arthur is a digital nomad who spends his time backpacking around the world.
Shopify Advice from Arthur
“I think the biggest reason for failure in dropshipping is not testing enough products. The product is the most important part, and the only way to know if it’s a winner or not is to test it.”
Devin Zander is the CEO of Skup, one of Shopify’s leading app and training companies. Skups’ training and applications are created through personal experiences and testing on their own seven-figure per month Shopify store.
Shopify Advice from Devin
“Learn how to embrace failure and also how to fail quickly. Failure is a normal part of growing any business and eCommerce is absolutely no different. Your failures are your best friend because they teach you what NOT TO DO so you can focus on things that actually grow your business. So to sum it up, failure is your friend… Embrace it and learn from it!”
Running a successful Shopify store isn’t out of your reach. We all have to start somewhere.
By listening to the advice of our top 13 Shopify experts there’s no limit to how far your store can go. Just remember that failure is not the end. It’s your starting point for the rest of your life. Keep trying, keep growing, and the results will come.
Hannah Levenson is the Senior Marketing Manager @ Loox. In addition to being an eCommerce and UX enthusiast, she loves to share her knowledge of digital marketing as a guest lecturer at The Interdisciplinary Center, Herziliya, IL. When she's not writing about the psychology of eCommerce, you can find her practicing pilates or traveling around with her DSLR camera.