New: Custom reminder timing, bundle reviews, and a first look at smart filters

This month, you get more say over how you collect reviews: when your reminders go out, how bundles get reviewed, and how your review form looks. Your reviews can also reach listings at Walmart, Target, and more, and we're giving you a first look at smart filters. Here's what's new.

Coming soon: Smart Filters

Shoppers rarely read reviews top to bottom. They're usually looking to answer a specific question on their mind: does it run true to size, does the battery last, does it hold up over time. Smart Filters pull the most common topics out of your reviews and place them above your reviews grid, so a shopper can tap one and read only what's relevant, along with a short summary of what reviewers said about that topic.

Sync your reviews to Walmart, Target, and more

Winning on retail listings is hard when you're starting from zero reviews. Our new integration with Wholescale syndicates your Loox reviews straight to your listings at major retailers, including Walmart, Target, Best Buy, Lowe's, and Wayfair. Connect once, and every new review syncs on its own.

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Collect reviews for product bundles

Now you can collect reviews for the bundle itself, not just the products inside it. Customers who buy a product bundle get one review request for the whole set, so your bundle page builds social proof of its own.

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Set your own review reminder timing

Review reminders used to run on a fixed schedule: 1 day after the request, and 7 days after that. Now you can control the schedule - set the delay for your first and second review reminders, as well as your photo/video reminder emails, anywhere from 1 to 30 days, right inside each email's editor.

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Your review form, your brand colors

The review form is where a happy customer shares their experience with your brand, so it should feel like part of it. Now you can customize its text, button, and background colors in just a few clicks.

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Here's what BFCM shoppers really care about

Every BFCM checklist tells you to stock inventory, tune ads, and brace support. But what are holiday buyers actually thinking? We analyzed 166,000 verified reviews from BFCM 2025 to find out. Here are actions to take before November, and tips from expert apps.

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Want more BFCM strategies?

Get rapid-fire tips from Natasha Shine-Zirkel, Loox and Reviewers.com CBO, and partners Gorgias, GoKwik, and Order Editing in LoyaltyLion's Loyalty Connect: Black Friday Edition.

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