Fast store, more sales: How Loox prioritizes your site speed

Slow stores lose shoppers, search rankings, and revenue, often before merchants even notice something is wrong. The usual culprit is the growing stack of apps: each one injects scripts, styles, and sometimes entire layers that browsers have to process before shoppers see anything.
Review apps are no exception. A heavy widget between a shopper and your "Add to cart" button costs you more than it earns. "A Google and Deloitte study found that even a 0.1-second improvement in load time lifted retail conversions by 8.4%."
That's why we built Loox around one principle: your store comes first. Here's what that looks like in practice:
Speed you don't have to configure
When you install Loox, you place a widget on your product page and you're done. There’s no settings panel to make it faster, "async mode" to toggle, or lazy loading to configure.
Here's how we stay out of your shoppers' way:
- Your store loads first: Product images, prices, and buttons appear instantly. Loox loads asynchronously in the background.
- Zero wasted resources: Widgets only load exactly where they're placed.
- Modular code: Using the Reviews Widget but not the Video Slider? We only load the code you actually use.
- Global caching: Reviews are served from servers near your shoppers, wherever they are in the world.
None of this requires configuration. It's just how Loox works.
Contained, crash-proof widgets
Loox widgets automatically match your brand, but more importantly, they load like a native part of your store. Each widget runs in its own contained space. Even if a widget rendering 50 video reviews hit a snag, your theme would still load, your buttons would still work, and your shoppers would still convert.
Built for Shopify, in every sense
We hold the official Built for Shopify badge because we meet Shopify's bar for performance, accessibility, and integration, and we're constantly evaluated against it.
It's why over 130,000 Shopify merchants trust us. Whether you sell a single flagship product or ship thousands of orders daily, Loox loads fast, gets out of the way, and lets your store do the selling.
A powerful reviews app or a fast store? With Loox, you get both.
From photo and video reviews to smart review sorting and review syndication, everything runs without touching your store's speed. For us, speed was never an afterthought. We built Loox around it.
Want the technical details? Check out our help article: Does Loox slow down my store?
Not using Loox yet? Install Loox from the Shopify App Store and see the difference for yourself. Install Loox now-->



